What is a Short Film?

What is a Short Film?

A short film is ideal for longer-form brand storytelling—with emotion. In situations where you really want to draw in your audience and create connection, a short film almost always does it best.  Drawing on our own experience as an agency, we’ve had great success in...
3 Ways to Make Your Testimonial Video Stand Out

3 Ways to Make Your Testimonial Video Stand Out

Much like an excellent review, a well-done testimonial video can make the difference between a new customer choosing your brand over the competition.  v Interesting story  Engaging subject  On-brand location Your testimonial video should tell an...
Benefits of an In-studio Video Shoot

Benefits of an In-studio Video Shoot

A look inside the West Edge studio during a shoot While we all love the thrill of shooting on location, shooting an in-studio video also offers plenty of perks.  For starters, with an in-studio video shoot, you’re in (just about) complete control of your whole...
3 Tips for an On-location Video Shoot

3 Tips for an On-location Video Shoot

We asked our video team: What are 3 tips for planning a successful on-location video shoot?  Straight from the seasoned videographers themselves, here’s what they recommend..  Always bring extra stands to an on-location video shoot. Remember: Being on-location...
The Most Important Question to Ask Your Drone Pilot

The Most Important Question to Ask Your Drone Pilot

When considering commercial drone video, the most important questions you can ask your drone pilot is: “Are you a licensed drone pilot?” Straight from the FAA, “in order to fly your drone under the FAA’s Small UAS Rule (Part 107), you must obtain a Remote Pilot...