What is a Branded Documentary Video?

What is a Branded Documentary Video?

A branded documentary video brings your brand’s message, values, people and promise to life.  Regardless of your branded documentary’s length—whether it’s one 10-minute video, or a series of shorter, 1- to 2-minute videos—a branded documentary familiarizes your...
What is a Short Film?

What is a Short Film?

A short film is ideal for longer-form brand storytelling—with emotion. In situations where you really want to draw in your audience and create connection, a short film almost always does it best.  Drawing on our own experience as an agency, we’ve had great success in...
3 Ways to Make Your Testimonial Video Stand Out

3 Ways to Make Your Testimonial Video Stand Out

Much like an excellent review, a well-done testimonial video can make the difference between a new customer choosing your brand over the competition.  v Interesting story  Engaging subject  On-brand location Your testimonial video should tell an...
Benefits of an In-studio Video Shoot

Benefits of an In-studio Video Shoot

A look inside the West Edge studio during a shoot While we all love the thrill of shooting on location, shooting an in-studio video also offers plenty of perks.  For starters, with an in-studio video shoot, you’re in (just about) complete control of your whole...
3 Tips for an On-location Video Shoot

3 Tips for an On-location Video Shoot

We asked our video team: What are 3 tips for planning a successful on-location video shoot?  Straight from the seasoned videographers themselves, here’s what they recommend..  Always bring extra stands to an on-location video shoot. Remember: Being on-location...